HeroThe beauty marketing agency for prestige and fragrance.
Launch playbooks, lifecycle programs, creator and PR, and marketplace strategy for prestige beauty and fragrance brands that refuse to discount their way to growth.
Trusted by luxury and high-end brands and the retailers who carry them







What beauty operators bring us
Launch velocity
New SKUs every season need demand fast without cannibalizing heroes.
02Retention
Replenishment and subscription flows sit under-built.
03Amazon vs DTC
Where to be present and how to keep price and brand control.
04AI recommendations
Being the brand assistants name for “best serum for” queries.
The four disciplines behind a prestige beauty program
Shopify Plus that converts
Shade finders, bundles, subscriptions, sampling.
GrowPaid social, search, GEO
Meta, TikTok, Google Shopping, and AI-answer visibility.
AmplifyLifecycle and creators
Klaviyo replenishment, creator seeding, and PR, the mix a fragrance marketing agency needs when the purchase cycle runs long.
AI StudioTexture and swatch imagery
Product and on-model beauty imagery at scale.
What we bring to beauty brands
The cases below come from jewelry, retail, and fashion clients rather than beauty. Our beauty marketing agency work runs on the same lifecycle and claims-review discipline, and we would rather show you real numbers from another category than invented ones from this one.
ManfrediManfredi Jewels: +65% conversion, $550K in six months
Brand-compliant flagship, 60+ brand partnerships managed.
Kimball’sKimball’s Jewelers: +257% online purchases in one year
Integrated Google, Meta, SEO and lifecycle email.
Perry Ellis and Original Penguin: 3M impressions, 576 conversions
Multi-brand campaign program.
CooperCooper Jewelers: +127% users, 2.8K top-3 keywords
Technical SEO, content and local.
The Prestige Beauty Launch Playbook
Pre-launch waitlists, creator seeding, paid social creative testing, replenishment flows.
Guide coverCommon questions
Do you handle claims compliance for beauty and skincare?
Yes. We review claims and imagery before anything runs. Cosmetic claims, structure-function language, and before-and-after imagery each carry different rules across Meta, TikTok, and Google, and the platforms enforce them inconsistently. We maintain an approved claims language list per client, which is the part most agencies specializing in luxury beauty marketing leave to the client’s lawyer.
Do you support subscriptions and replenishment?
Yes, on Shopify Plus with Recharge, plus lifecycle flows in Klaviyo, where we hold Partner status. Replenishment timing is product-specific. A serum and a fragrance have very different reorder windows, so we set cadence from your own repurchase data rather than a default thirty-day cycle.
Should we sell on Amazon or stay DTC?
Usually both, with a deliberate split. We handle marketplace strategy and Sponsored ads, and the real work is deciding which SKUs and sizes go where so the channels do not undercut each other. Unauthorized third-party sellers are often the bigger threat to prestige pricing, and that needs enforcement alongside strategy.
How do you launch a product with no reviews and no search volume?
Launch demand has to be created rather than captured, so the early mix leans on paid social, creators, and PR, then shifts to search once category terms begin converting. We seed reviews compliantly and build the product page around the questions buyers ask before any social proof exists. A prestige beauty marketing agency that leads a launch with search is spending into an empty room.
Can you produce texture and swatch imagery?
Yes, through CrownSync AI Studio plus partner photographers. Texture, swatch, and on-model shade imagery is what converts in beauty, and it is also the most expensive thing to reshoot every time a shade range extends. AI Studio makes shade extensions practical to produce at scale.
Your brand deserves a partner fluent in luxury.
A 30 minute strategy call. We come with a first read of your site, search, and ads.
